Women consumers now drive the world economy. They represent the most important commercial opportunity in our lifetime. But, are they getting what they want?

Based on an unprecedented survey of 12,000 women from 40 countries, consumer goods expert Michael J. Silverstein and co-author Kate Sayre found that, despite considerable spending power, women feel undervalued and misunderstood by makers of products and services that don't meet their needs. They want more.

Silverstein, senior partner and managing director of The Boston Consulting Group, is an expert in helping large companies grow by understanding consumers' needs and responding to their dissatisfactions. He also is the author of two previous books, the best-selling Trading Up and Treasure Hunt, in which he explores what motivates consumers and how companies can create products and services that appeal to them.

Join us for an evening with Michael J. Silverstein, and learn what today’s women consumers want.