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China: The Economic Reality

Location: Beijing, Xi’an & Shanghai, Chinaundefined
Travel Dates: May 16 – 30, 2010
Pre-departure Session Dates: Saturday, February 6, 2010: PEST, Framework
Saturday, March 13, 2010: Assignments
Saturday, May 1, 2010 Assignments, Logistics
(Dates tentative, subject to change)
Faculty Lead: Robert Ng; Associate Professor, Marketing
Contact Info: x4326; eng@babson.edu
Credits: 3 credits
Program Fee: $2,900 
Application Deadline: Wednesday, September 23, 2009
Waitlist Timeline: Opens Monday, October 5, 2009; closes Monday, February 1, 2010


Description:
This elective provides an overview of the global economic power, China. The course participants will hear and see first-hand the inter-related cultural, economic, political and technological factors that serve as a foundation for the business realities of China. The participants will witness the complexities, the seeming contradictions and the regional subtleties of China. The program has a variety of activities, contexts and teaching methods to give the students a rich understanding of China. The program visits three cities – Beijing, Xian and Shanghai; Beijing and Shanghai are world cities while Xian is a Chinese city. The program focuses successful domestic companies that have fended off the challenges of many foreign companies and forced other foreign companies to enter into alliances with them; there is always something learn from the struggles of foreign companies in China but there is a lot more to be learned from the successful Chinese companies. The program covers the cultural and political factors that shape the opportunities and threats for businesses in China; people, markets and organizations in China are the basic building blocks for opportunity in China.

Transportation: The program travel dates are May 16 – 30, 2010. A group flight will be arranged by the program, and details on the flight will be provided to enrolled students through the program manager. It is important to note that the flight cost is not included in the program fee.

To apply, click here

 



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